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JCI Achieve, the JCI Local Organization Development Course is a full day course that uses discussions and case studies to understand and establish the local organization’s identity, its purpose and what to do to accomplish JCI’s Mission, effectively adopt and use recognizable and appreciated activities, understand the existing demographic groups and their characteristics and how to build a attractive organization that will bring in new members who are looking for the development opportunities and want to create positive change as active citizens.
JCI Achieve should be taken by all members who want to fully understand the meaning, purpose and dynamics of building an attractive JCI local organization.
Length: Full day
Participants: Minimum 6 and maximum 60
Content
- Module 1 - Opening: The opening of the course will introduce participants and trainers, explain the course program and objectives and introduce the importance of the course.
- Module 2 - Identity: For any local organization to be successful, it must first have a strong identity in the community and with its membership. Establishing and maintaining this identity will strengthen the local organization and results it will accomplish.
- Module 3 - Purpose: This module discusses the purpose or reason why a local organization exists in order to fulfill JCI’s Mission. There are many activities a local organization can conduct but its core activity must be related to the accomplishment of JCI’s Mission.
- Module 4 - Product: JCI has established a clear corporate identity and logo all over the world where JCI is established with local organizations. A logo or image however is not enough to establish a brand. Local organizations need to decide and deliver activities that identify the organization and promote the benefits of JCI to young people in the community.
- Module 5 - Members: The need for constantly bringing in new members is part of the dynamics of JCI. The process of providing opportunities to empower young people who will be active citizens in the society brings the need of new members to replace the ones who become active in the community. This Module presents recruiting from another perspective: making a chapter well known and attractive to the target members, finding the individuals who fit into the profile of members and approaching them in a professional and planned way. It also covers the characteristics of the young generation and how young people can be attracted to the local organization using the Mission, Vision, Values and the opportunities available for personal development.
- Module 6 - Opportunities: Attracting and inviting new members is only the first part of a recruitment program. The second part – and maybe the hardest one – is to ensure the local organization is well organized to involve the new members and that the opportunities are available for the new members. The local organization must be ready to attract and prepared to absorb the young people who are looking for the opportunities JCI has to offer.
- Module 7 - Closing: This module will reinforce the course message and close with the certificates being given to participants.
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